The corporate events market has seen its fair share of ups and downs over the past few years, with many corporate planners witnessing a budget boom and increase in event numbers in 2007, followed by a drastic move in the opposite direction in 2008. This shift caught the world wide hospitality industry in a bind, no one feeling the burn more than industry suppliers. As the economy slowly turns back north, industry operations are beginning to do so as well. Special Events Magazines annual Events at Work: Corporate Event Marketplace Study was recently released, showing results of a worldwide event professional survey discussing predictions on the upcoming year’s events outlook. Results of the study showed positive movement in all categories including budget, number of events and return on investment efforts.
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